SUCCESS STORY
ALMACENES DISTRIBUIDORES DE LA FRONTERA
100+
Managed digital
touchpoints
5+
Formats
From shelf displays
to video walls
3
Integrated Solutions
Retail Sync, Promo
Branding, and VideoWall
2
Brands, 1 connected network
Del Río and
Superette
Connecting Campaigns and Digital Experiences with Almacenes Distribuidores de la Frontera
Our collaboration with Almacenes Distribuidores de la Frontera brings promotions and campaigns directly to the point of purchase through a digital network designed for different areas and moments throughout the in-store journey across both Del Río and Superette locations.
The network includes 88 digital touchpoints across more than five formats, including video walls, vertical displays, spinners, and digital shelf displays. This variety makes it possible to deliver everything from high-impact visual campaigns to promotions positioned close to the product, adapting each piece of content to the screen’s location, orientation, and purpose.
SERVICES
Through services such as Retail Sync, Promo Branding, and Video Wall, we create experiences that go beyond simply displaying content. We develop and adapt creative materials, coordinate presentations across multiple screens, and transform retail promotions into digital executions that remain consistent with each brand’s identity.
RETAIL
SYNC
VIDEOWALL
DIGITAL
HEADERS
The Network
The network is managed remotely in ongoing collaboration with the Almacenes de la Frontera team. Each year, we coordinate 24 promotional cycles through biweekly updates that include campaign scheduling, content distribution by location, device monitoring, and operational support. This workflow allows us to respond quickly to changes in products, pricing, campaign dates, and the specific needs of each store.
Content and
Campaigns
We also create institutional content and special campaigns for initiatives such as Soy Fan, strategically integrating them with Del Río and Superette promotions. Each format plays a role within a coordinated visual experience, keeping communication relevant and dynamic throughout the customer journey.
