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The fast-food restaurant chain "LA GORDA" located at El Paso, Texas, trusted HIVISION LED to modernize its digital menus.

The objective was clear: Increase the flexibility of menu content, making possible the scheduling of content by dates, times of day and seasons of promotions, as well as the centralized publication of the menu in order to make changes in content more efficient.

 

This allows LA GORDA to be more punctual in the promotions it offers, as well as to facilitate the display of content, updating prices, increasing sales and profitability.